Is project strategy different to firm strategy?
The literature recognises the link between the strategies of the parent firm and the project, but so far projects have been seen as subordinated to the firm strategy and are […]
Category Archives: project strategy
What is strategic project management and project strategy?
Patanakul and Shenhar (2012) document that ‘strategic thinking’ is rare in project literature as strategic management is mainly focused on the firm. The realisation that many innovation projects are initiated […]
Strategic Project Management for Product Innovation 